“Although the content may stink, we can’t call anyone’s baby ugly.”

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Micheal Brenner of the Content Marketing Institute writes a sweet little article on how to get content to be a good return on investment. That’s his quote as a headline up there, speaking on the point that content writers love their content, just like mama’s love their babies. And you know what? That Mr. Brenner might just be right about that. Read more here…